Managed Reddit posts (beta): ordering a whole thread
Opt-in beta: Bazzly writes and publishes a Reddit post for you, with a product comment, supporting comments, upvotes and replies from the author.
Managed posts let Bazzly run a whole Reddit thread for you: it writes a post for the subreddit you pick, publishes it from a subreddit-ready account, adds a comment that recommends your product, a couple of supporting comments and upvotes, and has the author reply to commenters like a real poster would. This article covers who can use it, how to order a post, what happens after you order, and what gets refunded.
Managed posts are in beta and opt-in. They are turned on per workspace, and only workspaces that joined the beta see them. To join, email support@bazzly.ai with the project you want to use it for. While the feature is in beta, timings, prices and the exact shape of a thread may change.
Who can use it
Once your workspace is in the beta, everyone on your team sees Post to a subreddit as an option in Custom Task. Without it, Custom Task only offers comments and upvotes.
Writing your own post (instead of letting Bazzly write it) needs one more step: choose I'll write it in the composer and click Request access, with a sample of the post you would like to publish. Support reviews the sample first, since a post that names your product is the riskiest kind of post on Reddit.
Ordering a post
- Open Custom Task in the sidebar and choose Post to a subreddit.
- Pick a subreddit. Bazzly checks it before you order: whether it allows this kind of post, how strict it is on promotion, and when your post would go live (for example "goes live around 4:15 PM today").
- Pick an angle. The angle is what the post is about, not a template. For example, asking what people use for the job your product does, asking for alternatives to a tool or manual process, asking what a good solution should offer, or describing a job that got painful and asking for practical fixes.
- Order it. You are taken to the Queue, where the post shows up while Bazzly writes it.
Bazzly writes the post the way members of that subreddit write: their length, their tone, and the flair members use for that kind of post. A post Bazzly writes never names your product. It reads like a real question from someone in your audience, and your product comes up in a comment instead, which is what keeps the thread from looking like an ad.
What a thread looks like
Once the post goes live, the rest of the thread follows on a natural schedule:
- Upvotes on the post in its first minutes, from other accounts, so it gets seen.
- A first supporting comment soon after it goes live, so your product comment is never the first reply.
- Your product comment about 12 to 20 minutes in, recommending your product the way a member would, with a few upvotes.
- A second supporting comment later on.
- Replies from the author. A while after posting, the author comes back and answers a few comments in their own thread, the way people who post do: short, in the same voice as the post, and without mentioning your product.
Every account involved is a real, aged account with history in Reddit, and no account plays two parts in the same thread.
Writing your own post
With access to writing your own post, you write the title and body yourself and Bazzly publishes them as written. Your post can name your product, so the thread gets no product comment, only the supporting comments and upvotes. Bazzly still picks the flair, including a self-promotion flair where the subreddit's rules ask for one. Before you order, it checks your post for links (including subreddit links and spelled-out domains), Reddit's title limit and English.
When it goes live
Bazzly books each post into the earliest time where every account the thread needs is free and awake, usually within the next day or two, and keeps them reserved for it. The Queue shows the booked time. To keep things natural there is at most one managed post per subreddit per day, so a second post in the same subreddit goes out on a later day.
Tracking your post
The post card in the Queue shows the post and its comments as they go live, with links to each one, how many upvotes were sent, and the post's score, comment count and views. The Overview page lists all your posts with their activity over time.
Cost and refunds
A managed post costs a flat 50 credits, covering the post, its comments and its upvotes. Your credits are refunded when:
- you cancel the post before it starts publishing,
- the post can't be written for that subreddit,
- the post is removed within 48 hours of going live,
- your product comment is removed within 48 hours of the post going live.
If your product comment doesn't make it onto the thread, Bazzly tries again later from another account instead of giving up.
Frequently asked questions
- Is posting available to everyone?
- Not yet. Managed posts are in beta and opt-in: they are turned on per workspace for teams that joined the beta. Email support@bazzly.ai to join. Writing your own post needs separate access, requested from the composer with a sample post.
- Will the post mention my product?
- A post Bazzly writes never names your product. It reads like a real question from your audience, and your product is recommended in a comment on the thread. A post you write yourself can name it, so that thread has no product comment.
- How much does a managed post cost?
- 50 credits, covering the post, its comments and its upvotes. It is refunded if you cancel before publishing starts, if the post cannot be written, or if the post or your product comment is removed within 48 hours of going live.
- When will my post go live?
- Bazzly books it into the earliest time when every account the thread needs is free, usually within a day or two, and shows that time in the Queue. There is at most one managed post per subreddit per day.
- Can I cancel a post?
- Yes, until it starts publishing. Cancelling refunds its credits.
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